Google Ads is Google's pay-per-click (PPC) product. Do you know the small ads that appear at the top and bottom of search results? Yes, they are Google ads. Whether you like them or you click on them (I know some people who reject them!), They have been very successful in driving traffic. The fact remains (or has the potential to succeed).
When someone enters a search query (in this case, "iPad Pro") into Google, the ad is displayed. Companies that advertise will bid on keywords that are relevant to their Cork Used Bicycles Shop particular business. In just a few moments, Google enters thousands of keywords and ads into an "auction" to determine which one is most relevant to your search query. The "winner's ad" is what you see at the top of the results.
Examples of screenshots of Google Ads examples (advantages and disadvantages)
So, without any further effort, I present:
Advantages of Google Ads
Results from Google Ads will be instant
Google Ads is very useful if you are considering quickly increasing traffic to your site. It can take weeks, or even months, for SEO to take effect. Google ads will be displayed instantly.
Creating a Google advertising campaign can be done quickly
You can get Google Ads up and running in a very short amount of time. Google Ads isn't just about campaigns, ad groups, keywords, and ads, it's about these. And you can set them up very quickly. Look up a few keywords, set a budget, set up a campaign and some ad groups, then write a killer ad copy. Your ad will appear as soon as it's approved, but this can happen instantly.
Great exposure of search results
You have a chance to appear on the first page of the largest search engine on the internet! And what does that mean? Exposure, exposure, exposure. And you are appearing to someone who is actively looking for what you offer when they really need it. As they say, timing is everything!